5 Things I Wish I Knew About Google Ads Before I Started All Those Years Ago
type: Article
description: This Google Ads guide highlights five critical lessons, emphasizing the importance of aligning keywords with search intent, distrusting Google’s profit-driven recommendations, leveraging search terms reports, crafting compelling ad copy, and optimizing Quality Scores to boost campaign efficiency.
date modified: 2026-05-24T19:10:00.074Z
date published: 2026-05-24T19:10:00.074Z