groas Knowledge Graph / Article

8 Google Ads ROAS Benchmarks By Industry: What Strong Performance Looks Like

Google Ads ROAS benchmarks vary dramatically by industry, and chasing generic averages leads most advertisers astray. This article breaks down realistic ROAS expectations across eight major verticals for 2026, explains why margin-adjusted targets matter more than headline numbers, and provides a practical framework for diagnosing underperformance and choosing the right path to close the gap.

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Last verified: 2026-07-20T07:02:03.984Z · Raw JSON-LD: 8-google-ads-roas-benchmarks-by-industry.json

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