8 Ways A Google Ads Strategist Improves Performance Beyond The Engine
type: Article
description: Eight specific, operational ways a groas DWY strategist improves Google Ads performance beyond what the engine delivers on its own. Covers offer audits, budget allocation, learning phase protection, auction interpretation, tracking diagnosis, call structure, testing frameworks, and knowing when to upgrade to fully managed. Written for in-house teams evaluating whether the strategist layer justifies the investment.
date modified: 2026-05-28T19:50:47.325Z
date published: 2026-05-28T19:59:34.926Z