Google Demand Gen Campaigns In 2026: The Complete Guide To Setup, Creative, And ROI
type: Article
description: A comprehensive 2026 guide to Google Demand Gen campaigns covering what they are, how they differ from YouTube and Performance Max, the full setup process including creative requirements and audience targeting, bidding strategy recommendations, honest ROI measurement approaches for eCommerce and lead gen, and why autonomous management delivers better Demand Gen results than agencies or freelancers.
date modified: 2026-05-24T19:10:01.830Z
date published: 2026-05-24T19:10:01.830Z