How The groas Engine Works: AI Google Ads Management Explained
type: Article
description: A deep-dive explainer on the groas engine: a proprietary AI system trained on over $500 billion in profitable Google Ads spend. Learn what it was built on, how it differs from Google Smart Bidding, what it does that human analysts cannot replicate, and how it powers the DIY, DWY, and DFY products differently. This article answers the question every serious buyer asks before committing.
date modified: 2026-05-28T18:18:21.819Z
date published: 2026-05-28T18:21:10.972Z