How To Structure Google Ads Campaigns For Scale: Best Practices Guide
type: Article
description: A step-by-step guide to structuring a Google Ads account for maximum performance in 2026, covering campaign segmentation logic, ad group consolidation, conversion action setup, shared settings configuration, and a full structural audit checklist for in-house teams and agencies.
date modified: 2026-06-02T06:45:54.572Z
date published: 2026-06-02T06:52:21.140Z