The traditional Google Ads agency model forces account managers into impossible ratios, leading to diluted execution quality as agencies scale. This article quantifies the problem, explains why hiring more managers does not fix it, and shows how separating strategy from engine-driven execution is the only model that scales without sacrificing performance.
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"description": "The traditional Google Ads agency model forces account managers into impossible ratios, leading to diluted execution quality as agencies scale. This article quantifies the problem, explains why hiring more managers does not fix it, and shows how separating strategy from engine-driven execution is the only model that scales without sacrificing performance.",
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